The main purpose of the campaign is to encourage drivers and passengers to keep the roads clean and not throw garbage on the roadway. Eco-packages handed to road users are designed to collect garbage, which can then be disposed of in specially equipped places along the roads.
The participation of road services in the Taza Kazakhstan campaign is aimed not only at improving the environmental situation along highways, but also at fostering environmental responsibility among road users. Such initiatives help to increase the awareness of drivers and passengers in matters of environmental cleanliness.

Source : https://www.gov.kz/memleket/entities/transport/press/news/details/872341